The Only BJJ Software That Reviews Your Whole Gym Every Night

While you sleep, Kmura reviews every student, lead, and class — then flags exactly what needs your attention: the referral lead going cold, the purple belt whose attendance collapsed, the student one class from promotion. Outreach already drafted.

Why Academies Switch to Kmura

It's more than just price. Every competitor leaves something out — Kmura doesn't.

• Everything included: CRM, retention alerts, billing, curriculum, reports — nothing to bolt on.
• 2.6% + 30¢ card processing: Published on our pricing page, not negotiated.
• Todo em português: The entire platform ships in English and Brazilian Portuguese.
• Free full-history migration: Students, leads, and attendance history — white-glove migration at no charge.
• Cancel anytime, one click: No contracts. Keep access through the month you've paid for.
• Nightly AI review: Six alert streams with outreach drafted for you.
• Founder-led support: Support from the people who built the product, usually within 2 hours.

How Kmura Compares to Your Current Software

Leaving Zen Planner — Studio $229 + Engage CRM $249 + branded app $39 ≈ $517/mo

• Studio is tiered by active members from $99 up to $289/mo, so your bill rises as you grow
• Engage's AI is built for lead capture, webchat, and reviews, not for catching students about to quit
• Built for every kind of fitness business, not purpose-built for BJJ
• No published card-processing rate; it's quoted only after you contact sales
• No Portuguese interface

Leaving Kicksite — 101+ student tier $199 + BASYS $29/mo payments fee ≈ $228/mo

• Tiered by student count ($49 / $99 / $149 / $199), so you pay more as you grow
• Basys flat-rate plan: a $29/mo payments fee plus 2.9% + 25¢ per transaction
• No AI to flag at-risk students or promotion readiness
• Migration gap: their own knowledge base says attendance history, rank history, and signed waivers cannot be imported
• No Portuguese interface

Leaving BJJLink — $149/mo flat, or $49/mo + a 1% service fee

• Their 2026 AI launch is a member-acquisition website builder (in beta as of June 2026), not retention or churn detection
• The $49/month plan adds a 1% service fee; the $149/month plan removes it
• No Portuguese interface advertised

Leaving Gymdesk — Mid tier (101–200 members), all features ≈ $150/mo

• Tiered $75 to $200+/mo by member count, so your price rises as you grow
• No native BJJ belt-and-stripe system: their own docs require setting up each stripe as a separate rank
• No AI to flag at-risk students
• Localized only in English and Japanese, no Portuguese interface

The Benefit of AI Insights For Your Gym

Kmura's AI continuously analyzes your academy's data and tells you exactly who needs attention — before you lose a student, a lead, or a promotion moment.

Leads Alerts

Know exactly when to follow up with prospects before they go cold. Example: "Marcus Chen visited 5 days ago via website inquiry. No reply yet. Follow-up recommended."

Student Churn Alerts

Identify at-risk students before they ghost your gym and cancel. Example: "Jimmy Anderson's training frequency has decreased by 34% in the last 2 months. A win-back message is drafted."

Promotion Alerts

Track belt and stripe eligibility automatically so no student is overlooked. Example: "Valentina Torres is eligible for her next stripe based on your time-at-rank and class-count rules."

Additional Alert Types

• Engagement & Milestone Alerts: Birthdays and training anniversaries flagged automatically.
• Schedule Optimization Alerts: Class attendance trends analyzed to recommend timing changes.
• Administrative Alerts: Billing failures, expired waivers, and operational issues surfaced immediately.

Kmura Features

• AI Overview Dashboard: Key metrics paired with AI-flagged churn risk and promotion alerts
• Student Management: Single source of truth for every member
• Belt and Stripe Tracking: Native BJJ rank system with bulk promotions
• Attendance Tracking: Automatic recording with trend analysis
• Curriculum Progress: Technique mastery tracking with instructor notes
• Billing & Memberships: Subscriptions, dues, and individual charges
• Leads Pipeline: Visual Kanban from inquiry to conversion
• Class Schedule: Weekly schedule with multi-location and instructor support
• Bulk Communications: Email and SMS segmented by belt or status
• Student Portal: Self-service portal for students to track progress
• Instructor Payroll: Hours, classes taught, and pay tracking
• Merchandise: Inventory, pricing, and apparel sales built in
• Documents & Waivers: Customize, send, and e-sign waivers on file
• English + Brazilian Portuguese: Entire platform bilingual

Trusted By Academy Owners

Frequently Asked Questions

How much does Kmura cost?

Kmura is $200/month per location. One plan, everything included — unlimited students, all features, AI insights, and priority support. No per-student pricing, no tiers, no contracts. Cancel anytime.

Is Kmura just for BJJ academies?

No. Kmura was built by BJJ practitioners, but everything BJJ-specific in the platform — the curriculum tracker, belt tests — is fully customizable. Several other types of martial arts schools use Kmura.

How does the AI work?

Kmura's AI delivers six alert types: Leads Alerts (follow-up timing), Student Churn Alerts (at-risk students), Promotion Alerts (belt/stripe eligibility), Engagement & Milestone alerts (birthdays, training anniversaries), Schedule Optimization Alerts (class-time recommendations), and Administrative Alerts (billing failures, expired waivers).

Can I import my existing data?

Yes. Kmura's team handles your student and attendance data migration for free as part of white-glove onboarding. You will not lose a single student record.

Are there hidden fees?

No. You pay $200/month per location plus card processing at 2.6% + 30¢ per transaction. Optional SMS is billed pay-as-you-go. That is everything.

Do you offer support?

Yes. Every Kmura customer gets priority support from real humans, usually within 2 hours. Contact: support@kmura.com.

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